WordCamp

WooCommerce: 27 SEO Tips (For Non-Techies)

I had the pleasure to speak at WordCamp Milano 2018, and I had a blast! I believe the topic was pretty interesting, so you all deserve a long post recap with actionable tips and screenshots to understand basic WooCommerce SEO (video of the presentation will be available soon). The following WooCommerce Search Engine Optimization tips […]

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WooCommerce Workshop: DCU 2018 Slides

I had the pleasure to speak at the Dublin City University Business School in April 2018. I was kindly invited by Grace Fox, a lecturer who looks after the Masters in Digital Marketing. The workshop title was “WooCommerce Workshop. INSTALL. SET UP. PUBLISH. SELL.”, aimed at helping students build an ecommerce enabled website with WordPress and WooCommerce. […]

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WooCommerce: How to Sell ANYTHING with WordPress (WP Dublin 2018)

I had the pleasure to speak at the Dublin WordPress Meetup in March 2018. The presentation title was “How to Sell A-N-Y-T-H-I-N-G with WordPress + WooCommerce”, aimed at both beginners and more advanced designers. Some of those who are only starting with WordPress didn’t know you can transform ANY WordPress install into an Ecommerce website […]

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WordPress: The 10 Commandments of Content Marketing (WC Rome 2017)

I had the pleasure to speak at WordCamp Rome 2017. Yes, the very first WordCamp in my hometown (I left Rome in 2007 to move to Ireland)! I was super happy to present a talk called “The 10 Commandments of Content Marketing” (OMG how difficult it was to speak in English in front of my […]

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WooCommerce Customization Masterclass: WordCamp Dublin 2017 Slides & Video

I had the pleasure to co-organise the very first WordCamp Dublin this year. We welcomed 26 amazing speakers, 250 attendees, incredible sponsors and enjoyed a great venue and tasty food. Just because organising, MCing, managing speakers and writing website content were not enough, I also decided to run a 45mins workshop titled “WooCommerce Customization Masterclass” […]

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WordCamp Belfast 2016: From 0 to 208,838 Website Visitors

I had the pleasure to present at #WCBelfast 2016. My 45mins presentation was titled “Content Marketing: How to Turn your WordPress Website into a Traffic Generation Tool” and I have to say I received great feedback (thank you!). I really hope to keep appearing at WordCamps all over the world to teach my knowledge to […]

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Talking eCommerce at WordCamp Paris

This weekend Woo represented at WordCamp Paris to meet the French community and share knowledges acquired during the last couple years around WooCommerce and the WordPress eCommerce niche. With 270 attendees on day 1 and 140 the next this WordCamp was …

WordCamp San Francisco 2014

It isn’t everyday that WooThemers get see each other face to face. This past weekend a half dozen of us came together to attend WordCamp San Francisco, chat with our customers, and eat some amazing burritos (seriously – they were delicious)…

WordCamp Cape Town 2012

WordCamp Cape Town once again took place last month, with high hopes of building on the success of last years’ event. This year WordCamp was located in the beautiful surrounds of Kirstenbosch Gardens at the foot of Table Mountain and saw 5 of the…